Supporting event
Date TBC (estimated)
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When is Black Friday 2026 in Australia?
Black Friday 2026 falls on Friday 27 November, running through to Cyber Monday on 30 November. Early-access deals from major retailers typically start around 20 November.
When is Boxing Day 2026?
Boxing Day is Saturday 26 December 2026. Most retailers run Boxing Day sales from Christmas Eve through to New Year’s Eve, so the discounts stretch well beyond the single day.
When is the EOFY sale in Australia?
End of Financial Year sales run throughout June, with most retailers pushing their biggest discounts in the final week before 30 June. Some brands also run a smaller EOFY clearance into early July.
When is Click Frenzy in 2026 and 2027?
Click Frenzy runs several events across the year. Confirmed FY2026–27 dates include Travel Frenzy (26–30 August 2026) and The Main Event (27–30 October 2026). PayPal Frenzy, Mayhem and the EOFY event return each year but exact 2027 dates are announced closer to the time.
When is Afterpay Day 2026?
The next confirmed Afterpay Day runs Thursday 13 to Sunday 16 August 2026. Afterpay Day is held twice a year, with an autumn edition typically landing in March.
What is the biggest sale event of the Australian financial year?
Boxing Day and Black Friday–Cyber Monday are consistently Australia’s two largest shopping events by spend, followed closely by EOFY and Afterpay Day.